14 Types of Modeling

The modeling industry offers far more than glamorous runway shows. From fashion and freelance work to promotional gigs, there’s a role for every shape, size, and interest. With the industry evolving to celebrate diversity and represent real people, now is the perfect time to explore the wide range of opportunities.

If you’re curious about beginning your modeling career, here’s a guide to help you discover 14 unique types of modeling that cater to different skills, passions, and goals.

14 Types of Modeling Styles

Body Part Modeling

Not all models are hired for their faces. Body part modeling focuses on showcasing specific features like hands, feet, legs, eyes, hair, or teeth for commercial purposes. Imagine holding a cutting-edge smartphone for an ad campaign or being the radiant smile in a toothpaste commercial.

  • Hand Models: Often chosen for their smooth, graceful hands, hand models highlight products like jewelry or gadgets.

  • Rougher Hands: Campaigns for tools or DIY products may seek rugged, well-worn hands.

Body part modeling is a unique way to enter the modeling industry and showcase your strengths in unconventional ways.

Catalog Modeling

Catalog modeling combines elements of lifestyle and commercial work. You may find yourself posing for retail flyers, outdoor gear advertisements, or even brochures for medical supplies. With a wide range of brands seeking catalog models, this type of modeling is dynamic, approachable, and varied.

Child Modeling

Kids under 12 have plenty of opportunities in child modeling, from toy commercials to advertisements for kid-friendly products.

  • Babies: Some states, like California, require babies to be at least 15 days old for on-set work. Opportunities for babies exist nationwide.

  • Toddlers and Young Children: Perfect for campaigns highlighting family settings and lifestyle products.

Ensure your child feels comfortable in new environments and working with strangers before pursuing child modeling.

Commercial Modeling

Commercial modeling is one of the broadest categories, representing people of all ages and body types. These models star in lifestyle advertisements, catalogs, and beyond.

  • Lifestyle and Medical Brochures: Common themes include family gatherings, hospital visits, or simple daily activities.

  • Editorial Work: Editorial shoots in commercial modeling are tied to magazines and articles, covering topics like health, wedding celebrations, or lifestyle advice.

Fashion Modeling

Known for its glitz and glam, fashion modeling remains one of the most iconic modeling paths. High-end fashion magazines and runway shows feature fashion models wearing designer collections. While this career often comes with strict height and weight requirements, it’s a top choice for those interested in the high-fashion industry.

Fitness Modeling

If you’re passionate about health and wellness with an athletic build, fitness modeling is an excellent fit. Fitness models promote gym apparel, workout equipment, and nutritional supplements. Physical fitness and maintaining peak condition are critical to thriving in this career.

Lingerie and Swimwear Modeling

Confidence and poise are essential in lingerie and swimsuit modeling. From undergarments to athletic wear and sleepwear, this niche offers work for models across various body shapes and sizes, thanks to rising inclusivity in the industry.

Tip for standout visuals? At Inna Portraits, we specialize in UV light photography to showcase brilliant whites and bring attention to vibrant swimwear and lingerie designs.

Mature Modeling

The demand for mature models continues to grow as advertisers target older audiences. If you’re over 40, opportunities abound in commercials, print, and lifestyle campaigns, highlighting products designed for older demographics.

Petite Modeling

Petite models, usually between 5’1″ and 5’7″, may not fit the bill for runway work but excel in swimwear, lingerie, and body part modeling. Success in this space comes from showcasing personality, versatility, and proportionate features.

Plus Size Modeling

Representation in modeling matters, and the plus-size modeling industry is thriving. Models size 12 and up are sought for fashion, lifestyle campaigns, and retail catalogs. Confidence and polished presentation skills are key to standing out in this space.

Promotional Modeling

Promotional models represent brands at events like trade shows, conventions, and live expos. These gigs often involve interacting with attendees, demonstrating products, and distributing branded materials. If you’re outgoing, approachable, and energetic, this may be the perfect niche for you.

Freelance Modeling

Freelancing offers unmatched freedom for models who prefer not to work with traditional agencies. Freelance models manage their own careers, securing opportunities independently or working with multiple agencies.

  • Marketing Yourself: Build a polished portfolio to attract clients.
  • Flexible Representation: Balance gigs across agencies or manage bookings solo.

Persistence and negotiation skills are your biggest allies in this self-driven model path.

Stock Photography Modeling

Ever noticed the relatable stock photos of people laughing in cafes or collaborating in meetings? Stock photography models are hired for these timeless situations, creating visual assets used by businesses across websites, blogs, and ads.

Pregnant and Maternity Modeling

Pregnancy modeling is gaining traction as brands market parenthood-related products and baby gear. Specialized agencies make it easier to enter this niche, showcasing maternity fashion, lifestyle campaigns, and family-oriented advertisements.

Why the Modeling Industry is Changing

The modeling industry has evolved into a more inclusive and diverse space, offering opportunities for individuals of all ages, body types, and walks of life. Whether you dream of walking the runway, representing your favorite lifestyle brand, or freelancing on your terms, the modeling world has a place for you.

First Step to These 14 Types of Modeling

At Inna Portraits, a Minneapolis-based model photography studio, we dedicate ourselves to capturing your unique strengths and personality, setting you on the path to success. Whether you’re starting your career or expanding your portfolio, we know how to create imagery that makes an impact.

Explore your potential and book your session with Inna Portraits today. It’s time to step into the spotlight and show the world what makes you shine

How to Become a Model

How to Become a Model

Breaking into the world of modeling isn’t just about good looks—it’s about strategy, persistence, and presenting yourself like a pro from day one. If you’re

Read More »